In today’s fast-paced world, quick delivery of your content in multiple formats is essential. Whether you are considering a replacement for your print edition or just looking for ways to connect with a larger audience, online accessibility is a must-have for the continued success of your publication. BrightCopy, the Allen Press digital publication platform, allows you to leverage your traditional print media for optimized reading online. You decide the level of customization for each issue, optimizing your publication with various multimedia features to create a media-rich experience for readers. With BrightCopy, you can not only mimic traditional print advertising in an online environment, but also enhance your advertising options to generate additional advertising revenue.
Enhance the Reader Experience
Rich media integration heightens the reader experience and provides access to multimedia content. Reading your content online is as easy as flipping a page, while features such as social sharing, commenting, and bookmarking allow users to take advantage of familiar tools to engage with your content.
Maximize Advertising and Sponsorship Revenue
BrightCopy allows you to maximize your advertising space. Sponsorship options provide space for additional advertisements that display to the left of the cover or even outside the pages of your publication for more impressions per advertisement. Premium advertiser options include Flash® and other multimedia enhancements to help draw attention to otherwise static ads. Hyper-linking, surveys, and lead generation technology make advertisements dynamic, adding value for your advertisers.
Manage Access to Content
Maintaining control of access to your content is of crucial importance. Subscribers are granted easy access though user name and password authentication. Sophisticated digital rights management (DRM) options ensure that content is secured even after your readers download issues for offline consumption. Preview access can be granted to allow non-subscribers to sample your publication before prompting them to subscribe.
Understand Reader Behavior
With a traditional print medium, the only measurable metric is circulation. BrightCopy offers the ability to discover how readers interact with your content. Robust web analytics grant you unfettered access to vital usage statistics that can help shape the future of your publication, as well as demonstrate the value proposition to your advertisers.
Extend the Accessibility of Your Content
Mobile access is quickly becoming a vital component of any online publishing strategy. That’s why BrightCopy is enabled with HTML5, allowing for mobile access through iOS and Android™ devices. Native applications for iOS, Android, and BlackBerry® are also available.
Robust web analytics
Bright copy is a conventional printing term that refers to the condition of a book: a surprisingly bright or fresh copy of an older book. It is as new and clean as the day it was printed. Digital publication means your content will always look fresh no matter what!